Michael Hauge
[Project: Kajabi to ClickFunnels]
Big Picture
Project Overview
THE PLAN
Strategic Meetings & Support
- Meetings include: Project kickoff meeting, weekly meetings for 2 weeks plus DM access for communications between
- Project management support - Setup and Drive
- General consult on all projects (includes automations, integrations, tech setup, training/education for team)
Building Your Project
- PHASE 1A: Branding - Establish/Refine Brand Guide
- PHASE 1B: Strategy - Plan The Data Flow & System Architecture
- PHASE 2: Design & Build - Build The Funnel & Membership System & CRM System
- PHASE 3: Launch - Deploy And Iterate On In The Wild Feedback
[proposed blueprint]
👇🏻 Listen To This Project Walkthrough First 👇🏻
CUSTOM JAVASCRIPT / HTML
3 Phases
Branding
Establish Brand Guide Lite
Strategy & Game Plan
Customer Journey & System Architecture
Design & Build
Build The Funnel & Membership System & CRM System
Launch
Deploy And Iterate On In The Wild Feedback
Phase 1A: Branding
Establish Brand Guide Lite
Use Current Visual Brand Guide Lite
- Colors
- Fonts
- Image Treatments
Phase 1B: Strategy & Game Plan
Customer Journey & System Architecture
Plan The Customer Journey & System Architecture
- Mapping the customer journey and all digital touchpoints for funnel system and course
- Map the customer journey for the funnel experience
- Map the affiliate journey
- Map the data architecture for all CRM functions and automations
- Tech stack decisions and set up
- System set up and Integration
- Education and training on system as we set up
- CRM update with Keap
- Tech decision support & tech stack clean up
- Copy support via templates and tools
Phase 2: Design & Build
Build The Funnel System & CRM System
Design & Build
- Funnel to sell course (possibly Masterclass funnel)
- Redesign "The Hero's 2 Journeys" Funnel to lead to sales
- Multi-level membership build (can support all current and future offerings/courses)
- Move all content from Kajabi to ClickFunnels
- Build the affiliate system and automations for affiliate support
- Video editing lite
- Support Keap programming for follow up funnels (includes non buyer and buyer sequences)
- Tech setup and Integration across entire system
- Education and training on all systems
- Iterative review process to green light for launch
Phase 3: Launch
Launch, Deploy And Iterate On In The Wild Feedback
Launch
- Full support for up to 60 days
- Continue support if anything breaks
- Tweaks and Iterations based on customer feedback within original scope
- Reporting and analysis
[proposed blueprint]
INVESTMENT SUMMARY
Kajabi to ClickFunnels Project
Project 1
(Month 1-3)
Phase
Focus
Time To Complete
Investment
1A
Branding
Use Current Designs on Funnels
n/a
$0
1B
Strategy
Weekly Calls, Plan The Customer Journey & System Architecture
2-4 Sessions Across 1 Month
$1000
2
Design & Build
Funnel & Membership Area & CRM System
1-2 Weeks
$5000
3
Launch & Test
Deploy And Iterate On In The Wild Feedback
60 Days
Included
Ongoing Support
1 Month - Tweaks as needed
30 Days
Included
Total:
$ 6000
3 Payments
$2000
[proposed blueprint]
INVESTMENT SUMMARY
Option 2
Kajabi & Keap to ClickFunnels & ActiveCampaign Project
+
FunnelHub
Project 1
(Month 1-3)
Phase
Focus
Time To Complete
Investment
1A
Branding
Use Current Designs on Funnels
n/a
$0
1B
Strategy
Weekly Calls, Plan The Customer Journey & System Architecture
2-4 Sessions Across 1 Month
$1000
2
Design & Build
Webinar Funnel & Membership Area & CRM System
1-2 Weeks
$5000
3
Launch & Test
Deploy And Iterate On In The Wild Feedback
60 Days
Included
Ongoing Support
1 Month - Tweaks as needed
30 Days
Included
FunnelHub
1-2 Weeks
2 Weeks
$2500
Total:
$ 8500
3 Payments
$2833
[proposed blueprint]
TECH STACK
Additional costs. Not included in project investment.
Phase
Focus
Investment
ClickFunnels
Optin, Sales, &
Affiliate Funnels
$97/mo
Keap
CRM, Email Automations
(25,000 contacts)
$301.40
(already have)
Zapier
Connect Keap to ClickFunnels
(we'll try to not use this but we might need to)
$20-$50+/mo
Vimeo or Loom or Wistia (optional)
Video
$20/mo
Professional Email
To Use With CRM
$12/mo
(already have)
Monthly Payment
$450/mo
**Tech Stack Monthly Investment Not Included In Package Investment
Next Steps
1. You make the initial payment via the button below.
2. The magic begins! Let's make your vision a reality!